BRANDING




“Identity is cause;
brand is effect.”
Larry Ackerman
You've created a great business, and NOW it's time to partner with Passport Saver the brand that will help you connect your company to the local community!
We're here to assist.
Passport Saver - Call
Chris Today 609.670.1694 or Rick 856.264.7469
STRATEGY




Simplicity is the ultimate
Sophistication
Leonardo Da Vinci
5 Tricks to Reach Vacationers
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Start At The Beginning
Identify clearly, revisit and validate your objectives and strategy. Refine your message as needed, and connect your message to our audience. -
Target Your Message
Take the time to carefully craft a campaign that will resonate with your audience. For example, a local restaurant could offer new movers a discount on a deal tailored to those who want a break from unpacking boxes. If you’re targeting a family, you could specifically reference kid-friendly menu options. -
Be Generous
New movers are spending heavily – statistics suggest anywhere from two to five times as much is spent by new movers in the first months of residency than established residents spend over the course of a year. Study results showed that 80% of new residents gratefully redeem gift certificates from local vendors. Offer $10 off any dining experience or 50% off your next oil change service, and get ready for great results! -
Establish Trust
New movers are changing everything. They have severed routines and relationships from a network they leaned on and trusted. Convey compassion and offer stability in an accessible and trustworthy way. For example, the local branch of a bank might talk about special savings and checking accounts with low introductory minimums or ATM fees; a pharmacy might focus on personal touches and connections with clients. -
Measure and Optimize
Use your data, glean insights from your audiences’ responses to refine for future campaigns. If you realize that a Buy One, Get One Offer yields better results than a percent off coupon, you can utilize this info to increase results for future ads, and give consumers exactly what they want.If you’re looking for an effective, cost efficient way to acquire new customers, Passport Saver Guides offer a great opportunity!
If you’re looking for an effective, cost efficient way to acquire new customers, Passport Saver Guides offer a great opportunity!
Contact us to learn how our marketing team can help you generate new traffic, build long-term customer relationships and accelerate revenue!